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    Blogs

    Article | 02 June 2021

    What is the difference between a B2B and B2C marketing campaign strategy?

    Explore everything you need to know on how to choose the right campaign marketing strategy for your organisation. Brand and Design
    Article | 25 May 2021

    Webinar: Do you really know your audience? Best practice for creating user personas

    Do you know how to accurately identify and engage your target audience? If the answer is no, check out our free webinar on audience profiling. Agency life Brand and Design Consultancy and research
    Article | 17 May 2021

    How marketing has changed during the COVID-19 pandemic?

    We dig into what whats changes the pandemic has meant for all things marketing. Don't worry, this is a COVID blog actually worth reading. Brand and Design Consultancy and research
    Article | 14 May 2021

    What I have learned after 14 years at Make it Clear

    Our Creative Director Sarah Edwards has written a short article on the things she's learned during her 14 years in charge. Agency life
    Article | 10 May 2021

    The value of video in today’s marketing mix

    We've broken down everything you need to know to create an effective video marketing campaign. Brand and Design
    Article | 21 April 2021

    Understanding email design pt.2 – The design

    Struggling to perfect your email design? This article covers email layout, as well as, how and when to place the all-important, calls to action. Brand and Design
    Article | 27 April 2022

    How to do a UX accessibility evaluation

    How is a UX accessibility evaluation conducted and what does it entail? Take a look at this article where we answer this and more. Consultancy and research UI/UX
    Article | 12 May 2022

    What to consider when designing for on-screen reading

    In today’s information-rich world there are multiple things competing for the reader’s attention. This has bred the perception that on-screen reading can cause[...] Brand and Design
    Article | 18 March 2021

    Understanding email design pt.1 – Getting started

    Email design more complex than you first thought? Get started by discovering the basics in this article. Brand and Design UI/UX
    Article | 09 February 2021

    Six principles all great Design Systems have in common

    We've identified 6 shared principles of best-in-class design systems and what they mean in practice. Brand and Design UI/UX
    Article | 03 February 2021

    Intern series: Remote working with the MiC team

    Advice and tips for working from home from our intern Honor Whyte. Agency life
    Article | 07 December 2020

    The Make it Clear 12 Days of Giving

    This year we’re giving back for Christmas. Read this article to find out why we’ve decided to create our own advent calendar. Agency life
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