About us

Our vision is a society built on empathy, communication and inclusion, helped by our world recognised research-led design solutions.

We have been helping industry-leading organisations improve how they interact with their audiences for over 20 years.

Over the years we’ve worked on many different challenges. We’ve produced user guides for first-generation mobile phones, helped the UK Government design labelling for new IoT device security standards and supported many clients address fundamental communication challenges with a broad range of audiences. During this time we have refined the process that guides our work. It consists of four stages: Definition, Solution, Implementation, and Optimisation. Though the process remains the same, the activities we complete during each stage are tailored to the specific challenges at hand.

Our people

Sarah Edwards

User Experience Consultant

Sarah Edwards

User Experience Consultant

Arya Alatsas

Account Director

Arya Alatsas

Account Director

Ben Pawson

Production Manager

Ben Pawson

Production Manager

Rob Steer

Creative Director

Rob Steer

Creative Director

Sam Seddon

Senior Digital Artworker

Sam Seddon

Senior Digital Artworker

Ciro Guatieri

Senior Designer

Ciro Guatieri

Senior Designer

Megan Cattley

Senior Strategist

Megan Cattley

Senior Strategist

Henry Foster

UX/UI Designer

Henry Foster

UX/UI Designer

Noor Hasan

Head of Finance

Noor Hasan

Head of Finance

Renée Rinaldi

Office Manager

Renée Rinaldi

Office Manager

Florence Rohde

UX/UI Designer

Florence Rohde

UX/UI Designer

Sarah Mackernan

Account Manager

Sarah Mackernan

Account Manager

Esmee Lewis

Junior Researcher

Esmee Lewis

Junior Researcher

Zeenat Motegheria

Sales & Partnerships Manager

Zeenat Motegheria

Sales & Partnerships Manager

Yel Malichenko

Project Manager

Yel Malichenko

Project Manager

Matylda Krizkova

Junior UI/UX Designer

Matylda Krizkova

Junior UI/UX Designer

Billy Fenton

Designer

Billy Fenton

Designer

Christiane Holden

Junior Artworker

Christiane Holden

Junior Artworker