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What is your approach to understanding our target audience and creating user personas for our digital strategy?

If personas or audience segment already exists we will review this and look to understand what is already known within an initial stakeholder workshop. Alternatively we will look to gather insights through a proto-persona workshop with stakeholders or if the project scope allows, personas created through user research.

Get in touch

Get in touch

We’d love to talk to you about what we do, our work and how we can help you.