ROI FAQ’s
- Q: How is the ROI of a design retainer measured?
- A: “What does success look like?” is a question we ask at the beginning of every engagement and this will depend on your context and goals. Some common ways to measure the ROI of a design retainer are cost savings, increased efficiency, design effectiveness, and whether objectives are achieved (or not).
- Q: What metrics are used to measure the ROI of a design retainer?
- A: Metrics such as increased user engagement, conversion rates, customer satisfaction, and revenue growth are commonly used to measure ROI. Specific KPIs are tailored to each project’s goals.
- Q: How often is the ROI assessed?
- A: ROI is typically assessed at regular intervals, such as quarterly or annually, depending on the project's scope and duration. Regular reviews help track progress and make necessary adjustments.
- Q: How does Make It Clear ensure transparency in ROI measurement?
- A: Make It Clear provides detailed reports and regular updates to clients, ensuring clear visibility into the performance and impact of design services on business objectives.