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    Articles

    Opinions and thoughts from our studio
    Article | 19 April 2024 | 4 minutes

    The integral role of design agencies in propelling business growth

    Exploring the transformative impact of London design agencies on business growth through strategic digital design and user-centric approaches at Make it Clear. Brand and Design UI/UX UX design
    Article | 19 April 2024 | 3 minutes

    How proto-personas help UX audits

    This article explores how proto-personas can enhance UX audits by integrating stakeholder insights to focus on user-centric design decisions and streamline design. UI/UX UX design
    Article | 18 April 2024 | 4 minutes

    Streamlining success: 5 ways a design retainer will save you money & time

    Design retainers offer multiple benefits, including cost and time savings. Consultancy and research UI/UX UX design
    Article | 12 April 2024 | 4 minutes

    What is a design retainer? A guide to the perfect project partnership

    Selecting the right agency for a design retainer requires careful consideration of capabilities, specialisms, communication practices, chemistry, and location. Consultancy and research UI/UX UX design
    Article | 07 April 2024 | 4 minutes

    How to analyse usability testing results

    In this article, we outline the process of how to analyse your usability testing results. Consultancy and research UI/UX UX design
    Article | 28 March 2024 | 4 minutes

    Navigating the creative journey: A guide to collaborating with a design agency

    In this article, we’ll give you a comprehensive breakdown of what it’s like for a business to collaborate with a design agency. Consultancy and research UI/UX UX design
    Article | 22 March 2024 | 4 minutes

    Understanding your UX target audience

    Our understanding of audience needs can also be improved through user journey mapping. UI/UX UX design UX research
    Article | 19 March 2024 | 3 minutes

    Make it Clear present eSIM research at Mobile World Congress

    IDEMIA commissioned Make it Clear to conduct a comprehensive UX study, examining real-world implementations of eSIM user experiences across 15 MNOs. UI/UX UX design UX research
    Article | 12 March 2024 | 4 minutes

    Addressing prevalent UI design errors and prevention strategies

    Creating visually appealing and delightful digital products is paramount in today’s complex environment. UI/UX UX design UX research
    Article | 27 February 2024 | 5 minutes

    The psychology of UX design and its impact on users

    Creating exceptional digital experiences goes beyond just aesthetics and functionality. UX Audit UX design UX research
    Article | 23 February 2024 | 5 minutes

    Usability and user experience: what is the difference?

    Terms like 'usability' and 'user experience' are often used interchangeably, but they represent distinct concepts with unique implications for the design process. UX Audit UX design UX research
    Article | 07 February 2024 | 5 minutes

    The importance of user research in a UX audit

    User research takes centre stage within the UX audit, forming the majority of the necessary steps. UX Audit UX design UX research
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